Where I Shoot
Launch video production in San Francisco
Founder-led launch films, product announcements, and customer stories for AI and software teams across the Bay Area. Local crews, clear scope, and one producer keeping it together.
A complete launch film, or production only
For AI and software startup teams in San Francisco, there are two ways to bring me in. I can lead a complete launch video, with concept, script, production, and post scoped together. Or I can handle the shoot production when you already have creative and an editor.
We agree the deliverables, crew, approvals, and schedule before booking. A complete film includes creative and post-production in the scope; production-only work covers the shoot and agreed handoff.
Are you based in San Francisco?
No. I am outside Washington, DC, and the Bay is one of the two places I shoot most.
The reason that works is simple. Sourcing the crew is my job, not yours. You give me a date and a brief, and I come back with the people, the gear, and the locations already lined up. A producer being local matters far less than whether the crew is.
The client-facing difference is usually one travel day.
What a Bay Area job looks like
Mostly founder-led and product work for software and AI companies. One to three shoot days, crews sized to the job rather than to a package.
Tell me about your project on a call together. 2-3 business days later you could have the crew, the gear, and the number.
And the cheapest upgrade you can buy is lead time. Two weeks, three weeks, a month out, and everybody stays chill. Better crew, better rates, more choices on location. A week out costs you more and gets you less.
Relevant launch work
Circle AI Copilot shows my approach to explaining an AI product. Project Eclipse, filmed in New York, shows how I run a founder-led launch through production and post. The scope and crew are built around the location your own launch needs.
How fast?
A straightforward one or two day shoot can usually be crewed inside a week. Faster is possible and carries a premium, which I will quote before you commit.
Whose name is on it?
A good share of my Bay Area work is white label under another studio brand. Your client sees your brand, your invoice, your deck.
Scope your production
Bring the brief, launch date, locations, and a budget range to a call. From a founder shoot to a multi-day campaign, the crew and production plan are built around the work.
Book a call for a tailored scope and quote, or price your shoot for an initial planning budget. Larger campaigns, multiple locations, and complex post-production are scoped together on the call.