Jordan P. Anderson
The Jordan P. Anderson Show
Should You Start an Online Course?
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📡🗓️ One-Page Proposal Template

LIVE Q&A - https://www.youtube.com/c/Valleyfilms/live


Strategy for Creative Small Businesses - https://geni.us/tiny-letter-jordan


I think after reading this you’ll realize it creates a number of opportunities for your personal brand to shine.⠀

1. Connect With Your Audience⠀

What may be surprising with an online course is how deep you’re able to connect with your audience. Most content that we create is seen by less than 10% of your followers and nearly disappears within seconds of it being posted. ⠀

An online course creates a long term, committed relationship between you and your audience.⠀

Think about it - as each student enrolls, you’re able to welcome them, ask if they have any concerns about the course, and guide them through the lesson plan.⠀

2. Show Off Your Expertise⠀

Having your own online course really begins to solidify your status as an expert or at the very least exuding traces of expertise to the world. ⠀

Perception is Reality.⠀

Acting as the expert and positioning yourself as the teacher and mentor - the dynamic shifts with you and your audience. You are now seen as a valuable resource among your peers and colleagues. ⠀

3. Generate A New Revenue Stream⠀

We’ve witnessed the world contract and many creative entrepreneurs are facing refunds, cancellations, and postponed projects. Having an online, digital product like an online course could be a saving grace that these small businesses need to stay afloat. ⠀

Over time, your online course will slowly gain traction. After a while, you’ll wake up every morning to a payment confirmation in your inbox. 

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