"If my client said yes to this..."

October 8, 2020

2 min read

Hi photographers 👋,

We've talked about Option #3's ability to anchor the price conversation higher. But let's back up and think about the mindset in sending proposals to clients.

A rule of thumb: Feel nervous about the price.

If you don't feel like what you're sending is pushing the boundaries (or at least skirting them), then rethink your pricing options.

I've sent dozens of quotes and every time I feel a little crazy doing it.

When you're looking at your three options, do Options #2 and #3 make you a little giddy? The kind of giddiness like "I'd do backflip and then proceed to faint if they said 'yes' to this."

Lean into discomfort, my friends.

Jordan P. Anderson

Learn How to Charge $10,000 for a Wedding

I'm Jordan P. Anderson,

I've been freelancing over the last 8 years as a marketing specialist and content creator.

I help photographers who HATE marketing.

I want every photographer out there to get their hands on this pricing checklist because I've struggled for years with setting my prices and I wish I had this checklist when I was first starting my company.

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