How to Scale Your Photography Business

Why pass on a hot lead?

If you’re reading this but you aren’t subscribed to Jordan’s Daily Email for Photographers, it’s time to join over 501 photographers who have a blast while learning about making better business decisions.

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Hi everyone! 👋

You wanna make money while you sleep - this might be the easiest way for photographers to get started.

• Stop turning away clients

• Build up your freelancer list

• Give others a shot while you take a management fee

Don’t Turn Away Clients

I’ve heard too many photographers lately say that they are starting to get overbooked and having to turn away clients. These are perfectly good clients who would love to hire you - they the hottest of hot leads.

Why not keep them?

But Jordan! I don’t have the time! I’m already booked on Saturday.

So? You’re only telling me that you’re unavailable to shoot the wedding, but what about editing and delivery? That happens on a weekday.

I’m sure your typical next-step is to refer a friend.

Keep the client and hire a freelancer - Your own freelancer.

You don’t have to hire a stranger.

Hire your friend or your favorite 2nd shooter. And keep the entire project under your name. You may be giving your 2nd shooter the chance they’ve always wanted - 1st shooter position. They’re ready for this moment. Are you?

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Here’s a quick money breakdown for a $3,000 wedding:

Your Freelancer - $750
Second Shooter - $550
Editing -$600
Delivery - $500
Management Fee (20%) - $600

This is where you go from photographer to photography business owner.

Cheers,
Jordan P. Anderson

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