When regifting is a good thing

Ever regift a crappy old gift?

Ever regift a crappy old gift?

It’s not quite what you wanted, and you feel guilty 1) for not appreciating it, and 2) for handing it off to some unbeknownst victim.

Well regifting in the content world is not only a standard practice - it’s lauded!

Regifting old concepts, tried and true ideas is the spice of life in content creation!

We take an old concept and wrap it up in the context that our audience can appreciate.

Ever read a book or find some old article?

Share it as a podcast, make an Instagram carousel, or write your own article breaking down the concept.

Repackage it. Add a new context around it. And give credit where credit’s due.

Cheers,
Jordan P. Anderson

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