The Private Chef Metaphor
I can write the recipe or I can be your private chef.
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Hi everyone! 👋
Consider me your private chef.

You, the foodie, have a few options:
I can write you a personalized cookbook for you to try at home.
I can stop by your house, bring all my knives, pans, and mise-en-place and prepare you a meal that’s tailored just for your palette.
-OR-I can write you that cookbook and give you a few lessons on how to make a meal for yourself.
Which of these services has more value? And which should have a higher price tag?
Cheers,
Jordan P. Anderson

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