Maybe website copywriting isn’t your strong suit.
But hiring a copywriter is out of the question.
If you find yourself crafting some sales copy or thinking of what to say on your About page use one or both of these methods:
Speak to the Pain or Speak to the Gain
PAIN - Dear Client, I know exactly what you’re going through. This truly is a problem.
-OR-
GAIN - Dear Client, imagine what life would look like if you achieved this goal!
Getting REALLY META! This very email you’re reading is about the pain of not knowing what to type on your website. It’s a pain point.
Cheers,
Jordan P. Anderson
📩 P.S. - Did you know that you can directly reply to these emails?
(All replies are privately sent to my inbox)
🎧 Prefer to listen to these emails? Listen here: https://geni.us/jordanpodcast
Personal Branding: How to Stand Out and Build Influence - https://www.jordanpanderson.com/personalbranding
100% Typo Guarantee —This message was made with love, not spellcheck. No English teachers were harmed in the making of this email.