I ran my first A/B test last week.
I ran my first A/B test last week.
Did my video trailer outperform the experiment...?
Hi photographers 👋,
A website, especially one where you’re selling a product, is never finished. In past years, I would blindly tweak the images and copy hoping that something would make an impact.
No more!
Created duplicate webpages and ran an A/B experiment on Google Optimize to see if showing my video trailer first was better or worse.
Turns out worse.
My next A/B test will be around the length of my sales page. The current lengthy one with piles of copy or a short, abridged version with more bullet points and images?
We shall see…
In data we trust,
Jordan P. Anderson
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