👋 You have "Small YouTuber Syndrome..."
“You don’t arrive, you just walk into a new room as the smallest person.”
YouTube Subscribers have lost their power in growing your channel.
But…they are a fantastic, internal indicator that the videos you are putting out are worth sticking around.
The Never-Ending Video Game
Crossing the 1,000 or 10,000 subscriber mark doesn’t end the game. You realize the game has infinite levels.
Instead of dealing with “1,000-YouTuber problems”, now you’ve stepped into “10,000-YouTuber problems.” The Curse of Success.
In your early days, you were trying to find your channel’s identity, you were trying to establish a pattern.
One new subscriber would make your day.
One comment on your video had you rushing to your keyboard to reply back.
Hey! Congrats on Your New Problems!
Now that you’ve reached new heights, your strategy for your channel has become deeper, more complex. Now you have “medium-size” channel problems to tackle.
Instead of asking, “What should my channel be about?”
Now you are asking, “How do we maintain this pace, and how do we scale this to 100K?”
Now you are looking up to the BIG channels and they don’t seem out of reach.
You think, “They’re just like…only 1-2 years ahead. I should reach out, say hi.”
Your Sword is Lvl 87…⚔️
Your skills and weapons are stronger.
You have hit level “10K subs”, but you still want to keep upgrading. What do you do?
Go find bigger, badder monsters to kill.
You don’t go back to the daisy patch on level one. It’ll take you weeks to get your XP up fighting baby monsters. Go after the 100K monsters.
When your channel grows, you outgrow the room you occupy. You don’t arrive, you just walk into a new room as the smallest person.
Cheers,
Jordan P. Anderson
@jordanpanderson
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@jordanpanderson
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I want to help YOU achieve incredible feats in your creator career.
My videos have gone on to earn over $2.5+ Million in revenue, and I never thought I’d be saying that…
Since I was 13, I've wanted to have a creative impact on the world, and I've learned that you can't do it alone - you need the help of a great audience.
Let's go on a journey together and find a way to have a creative impact on the world.
- Jordan P. Anderson